Important to us. Important to the planet.

We're growing and so is the world. Because of that, sustainability is critical to the short- and long-term success of our business. Here are ten trends driving our approach.

Why Sustainability Matters

Hotel employee making up a guest bed
  1. Population Growth. Nearly seven billion people growing to eight billion by 2030. That's a lot of people to feed.
  2. Industrialization. A rising middle class with greater expectations and demands.
  3. Globalization. We're interconnected like never before. Consider all the products in our hotels—from wood to carpet to soap to mattresses to food. We think about where they're made and where they're going.
  4. Resource Depletion. More growth, more people, more needs.
  5. Legislation. Ever-changing laws governing how we build and operate.
  6. Costs. Energy, water, and waste are among our largest operating expenses.
  7. Supply Chain. Not just comfy beds and other products we put in our hotels, but products and services we supply to hotel guests around the world.
  8. Innovation. New ideas by looking through the prism of sustainability.
  9. Development. Opportunities to enrich lives in the communities where we grow our brands.
  10. Talent. Desirable work surroundings for our greatest asset—people—so they can deliver memorable guest experiences.

Add it up. Sustainability has to be part of our core business model.